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Elginny Utonwa

  • queenginna
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  • Afrogreater
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    Elginny Utonwa

    • 5 months, 3 weeks ago

    *TUESDAY MOTIVATION*

    When customers focus primarily on price, it’s often because they don’t see any other compelling reasons to choose one option over another. If you haven’t effectively communicated or demonstrated the unique value and benefits of your product , your customers will default to comparing on price alone. 📌💯

    Here is how to tackle this issue;

    1. **Differentiation**: Highlight what sets your product apart from competitors. This could be superior quality, exceptional customer service, unique features, or a strong brand reputation.💯📌

    2. **Value Proposition**: Clearly articulate the value your products provide. Show how it solves a problem, meets a need, or improves the customer’s life or business in a way that justifies the cost.📌

    3. **Customer Experience**: Enhance the overall customer experience. From the initial contact to after-sales support, every interaction should add value and build a positive relationship with the customer.

    4. **Emotional Connection**: Create an emotional connection with your customers. People often make purchasing decisions based on how a product or service makes them feel. Strong branding, storytelling, and community engagement can foster this connection.💯

    5. **Education and Information**: Educate your customers about the benefits and uses of your product or service. Informative content, such as blogs, videos, and demonstrations, can help customers understand why your offering is worth more.

    6. **Trust and Credibility**: Build trust through testimonials, reviews, case studies, and guarantees. When customers trust that they’re making a wise investment, they are less likely to focus solely on price.📌

    By giving customers a comprehensive understanding of the unique benefits and value of your product or service, you shift their focus from price to the overall worth and experience you provide.💯💯

    *Have a productive Tuesday*

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